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KMID : 1145120180160040499
Asian Journal of Beauty and Cosmetology
2018 Volume.16 No. 4 p.499 ~ p.507
Analysis of Image Makeup Using Color Trends
Cho Mi-Ja

Abstract
Purpose: Color trends are a crucial element in makeup, but there have been few studies on them. Therefore, this study attempted to search for a new viewpoint on makeup styling by analyzing image makeup using Pantone color trends.

Method: Makeup was created based on the following images with major Pantone colors from 2014 to 2018: Gorgeous with radiant orchid, chic with marsala, romantic with rose quartz & serenity, aesthetic with greenery, elegant with ultraviolet. They were illustrated using Adobe Photoshop CS6 and graphic tablets.

Results: ¡®Radiant orchid¡¯ was used to create attractive, provocative and gorgeous images while ¡®marsala¡¯ was adopted to generate elegant and refined chic makeup. ¡®Rose quartz and serenity¡¯ were used to express romantic images with a cute, girlish, lovely feeling. In addition, ¡®greenery¡¯ was adopted to generate esthetic makeup with a folksy and exotic feeling. Lastly, ¡®ultraviolet¡¯ was used to create elegant and refined images.

Conclusion: This study attempts to suggest a new perspective on makeup-related studies using Pantone Color trends. There should be further empirical and multidisciplinary studies regarding makeup color trends in the future.
KEYWORD
Pantone, Makeup, Color trend, Image makeup, Design
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